000 | 00429nam a2200145Ia 4500 | ||
---|---|---|---|
008 | 170101s2009 xx 000 0 und d | ||
082 |
_a659.1 _bTEL |
||
100 | _aTellis, Gerard J | ||
245 | 0 |
_aEffective Advertising _bUnderstanding When, How and Why Advertising works |
|
260 |
_bSage/Response Books _aNew Delhi _c2009 |
||
365 |
_eGIA _b395.00 _h15 _n2068 |
||
650 | _aAdvertising | ||
650 | _aManagement | ||
942 |
_2ddc _cBK |
||
999 |
_c202449 _d202449 |